F25

Segway-Ninebot is the product of one of the industry's defining mergers: Ninebot, a Beijing startup founded in 2012, acquired the original American Segway Inc. in 2015 with backing from Xiaomi and Sequoia Capital. The combined company went on to build the mass-market kick-scooter OEM behind countless shared-mobility fleets (Bird, Lime, Bolt) as well as its own consumer line. The F-series arrived in 2021 as the successor generation to the hugely popular ES/E-series and slotted between the budget E2 line and the flagship MAX. The F25 anchored the bottom of that range as the accessible entry point: cheaper and lighter than the F30 and F40, aimed squarely at first-time buyers and short urban commutes. It has since been carried forward in the EU as the F25E / F25E II, re-tuned to European e-scooter regulations (25 km/h cap, E-MARK reflectors, brighter lights) and now the version most commonly stocked by Baltic retailers.